payment gateway

3 Things You Should Know While Using A Payment Gateway For your business?

As we all know the importance of an Online Payment Gateway is that customers get security – if they don’t receive the order, they can reverse the payment. Many credit card companies provide insurance for several days when you pay online.

 With a payment system, you let visitors pay via your website without having to build an entire webshop. The visitor comes to your site, pays and you have the money in your account. But how do you choose a good payment gateway? What conditions must this meet?

Digital Payment Guru helps you to resolve such problems. It will help you to know what is Online Payment System. why it is important? which Payment Gateway you should use? and many more. And as per your requirements, Digital Payment Guru will provide a Payment Gateway Integration Service to you.

If you want to sell services or products through your website, you need a payment gateway. There are many options to choose from, but how do you know which is the best option? When choosing a payment gateway for your website, you run into the following issues:

⦁              It is often complicated to set up and implement;

⦁              You need multiple systems;

⦁              The monthly costs are high in most cases;

⦁              Or you pay a percentage per payment.

Here, we will explain what is important when choosing a payment gateway, why you need a payment gateway, and which payment gateway is best for your website. you’ll know exactly what you need to let

customers make payments through your website.

When Choosing A Payment Gateway :

It is important to know when to choose a payment gateway for your business. When choosing a payment gateway, the convenience of the customers is therefore very important, but of course, your convenience is also a major factor in the choice. As an owner, you want a payment gateway that can be trusted, is user-friendly, and calculates low costs or rather no costs at all.

You can trust Digital Payment Guru. They will help you to identify the best payment gateway for your business. And also help you with the integration services. The payment gateways are trustworthy.

Why You Need A Payment Gateway:

If you want to sell online, and therefore want to process online payments through your website, you cannot avoid the need for a payment gateway. Many people think that the only option is a webshop to sell online, but this is certainly not the case. You can also use a payment page instead of a webshop.

First of all, let’s take a look at the different Advantages and Disadvantages of both payment systems.

Online store:

  • perfect for when you want to sell many different products online
  • a huge variety of choices from webshop systems
  • recognizable and reliable for customers
  • less suitable for 1 or several products
  • a lot of technical red tape
  • checkout consisting of several pages (= poorer conversion)

Payment page:

  • suitable for 1 or several products
  • integration in your website or to be used separately
  • One-page checkout better conversion than a webshop
  • less suitable for many different products

Which Payment Gateway Is Best For Your Website :

Many payment gateways can help you and can meet your requirement. But we can’t use all those payment gateways for your Business. So, Let you know the best payment gateway for your Business:

Paypal :

PayPal provides safer, faster, and easier checkouts whether you are in India or around the world. PayPal has accepted over 200 markets and 250 million customers.

Atom:

Atom Technologies offers a bunch of payment processing services in a user-friendly manner with convenience, speed, and security over mobile.

Instamojo:

Give your customers the choice to pay via any mode:

Credit Cards, Debit Cards, Netbanking, Wallets, and UPI without any additional cost to your business. Multi-Channel Payment Gateway for India – SMS, Email, Whatsapp, Facebook, Website & more.

Paytm:

Paytm offers mobile solutions to over 7 million merchants. The consumer can make mobile payments from cards, Bank accounts, and digital cards among others.

PayU:

PayU provides payment methods that can be integrated into web and mobile applications.

Razorpay:

Razorpay allows businesses to accept, process, and disburse payments with its product suite. Manage your marketplace, automate NEFT/RTGS/IMPS bank transfers, collect recurring payments, and share invoices with customers – all from a single platform.

Cashfree Payments :

Cashfree Payments is a powerful and scalable payments platform built to meet the payment demands of 1,00,000+ growing businesses in India and throughout the world, such as collecting payments, sending payouts, managing foreign payments, and more.

Payoneer :

Payoneer offers fast, flexible, secure, and low-cost solutions that enable millions of businesses and professionals from over 200 countries and territories to connect and expand globally via their cross-border payments platform.

The list above shows the best payment gateway. Curious about which payment gateway for your Business is available? View all payment gateway for your Business. Let Digital Payment Guru about your company and they will easily make a pre-selection. You can then easily create a personal top three. Compare the online payment gateways with each other and find the best payment gateway for you.

Looking forward to the Payment Gateway work and its usefulness Digital Payment Guru helps you to identify the Best Payment Gateway for your business.



Select Payment Gateway:

Payment Method

What You Need To Know: Payment Methods On The Internet

Payment should be easy for everyone, be it cash or electronic payment. But that is not obvious. A large group of people has difficulty with this. Think of some elderly, deaf, blind, low-literate people or people with a physical disability. It is important that they can also arrange their daily payment and banking affairs independently. And that they have as much choice as possible about how they pay. What does DNB do for accessible payment transactions?

Shopping on the Internet enjoys general popularity, above all because it is possible to shop at any hour and potential customers have the greatest possible choice.

Not only with products but also with the various payment options.

In our blog article, we go into the advantages and disadvantages of the respective payment methods.

Due to the various payment providers, paying for online shopping is very convenient.

Many online shops prefer to pay in advance because the customer has already paid for the product before it is even shipped.             

Purchase On An Invoice :

From the point of view of your customers, purchasing on the account is one of the safest payment options.

The advantage: Customers first receive the goods and only then have to pay.

The same applies to returns. In the end, you only have to pay for what the buyer wants to keep.

Pay By Direct Debit :

With this payment method, the retailer has the account details and the consent of the customer, so that money can be debited from the account.

This is how online shops get their money quickly and customers can look forward to fast delivery, especially in large shops.

The advantage for customers is that the payment can be reversed within eight weeks if something goes wrong or the product is disappointing.

Shop Online With A Credit Card :

There are many countries where paying by credit card is much more popular.

Likewise, products in the B2B sector are often paid for by credit card.

After entering the credit card details, the payment can be made directly, which is a great advantage for online shops.

As with most other payment options, customers can use the so-called chargeback procedure to reclaim the amount already paid for credit card payments if there are problems with the product or shop.

The Advance Payment :

Every company is interested in the fact that payment by customers causes as few costs as possible – especially for smaller companies it is immensely important to keep costs as low as possible.

This is a way to reduce complications with late customers and thus prevent payment difficulties.

That is why prepayment is very popular with small online shops. With this payment method, the invoice amount is on the account before the goods are shipped.

In addition, many fake shops only offer this payment method. Therefore, offer different payment options so that your customers can choose the payment method that suits them best.

The Installment :

Buying in installments corresponds to modern buying behavior: Take it with you immediately, pay later – online shoppers no longer want to save for a large product for a long time. The solution: installment payments.

Customers want flexibility. This is why the financing option is particularly useful for higher-priced products.

Looking forward to the Payment Gateway work and its usefulness Digital Payment Guru helps you to identify the Best Payment Gateway for your business.

Looking forward to the Payment Gateway work and its usefulness Digital
Payment Guru
helps you to identify the Best Payment Gateway for your
business.



Select Payment Gateway:

Online Payment

How Payment Gateway Is Useful In Electronic Stores And How does it Work?

Surely you have had experience as a customer of electronics
stores
, on various occasions, and now that you own one of these stores, you
are wondering how you can improve your customers’ experience on your site.

A satisfied customer is a safe customer for future visits and purchases,
a value of expanding through social networks or word of mouth.

When a customer walks into a store, they expect to find one
intuitive navigation of the site, a clear design that does not lead to
confusion, options and other direct or indirect tools that encourage them to
stay on your page and even come back .

If your store is a safe place, with good navigation and accessories that
help your customer in their decision about the products and ultimately their purchase,
then you should not miss the star service that is undoubtedly the payment
gateway
.

 Digital Payment Guru is a
platform which helps you with the Integration Service of Payment
Gateway
. Digitial Guru Provides top payment gateways like PayPal,
Paytm, PayU, Instamojo & Atom
at best market rates.

What is the payment gateway?


Payment gateway is a service implemented in electronic stores, to make it easier for
customers to pay. Relying on the payment gateway you use in your store,
you will get better or more inadequate knowledge for your customers when it
comes to paying.

When it comes to payment, you do not want the quality to drop. It
makes no sense to have the best design or most desired products, if when your customer
wants to pay for their cart contents, everything gets complicated with what
They
can`t or do not know the method to pay.

Taking the experience of hundreds of e-shop customers when paying,
we get a series of tips and recommendations that will make your store the ideal
place to make payment, avoiding the mistakes other sites make by using
the not understand customer.

How a payment gateway works is quite simple:


When the customer completes the purchase and proceeds to payment,
he uses a debit or credit card number and enters his details in the space
requested by the platform.

The customer’s browser encrypts the data to send it to the store where he
purchased. What encryption does is transmit the protected data so that it cannot
be “hidden” and read by third parties. The SSL or TLS Secure Socket
Layer or Transport Layer Security system is used to encrypt the data.

Now the customer’s data is entered into the store’s payment platform,
which is also encrypted and secure.

The payment platform contacts the vendor banking platform and gives
you the customer’s card details.

The bank in turn forwards the information to the customer’s target
platform to verify that the data is correct and to carry out the authorization.

The customer’s bank verifies the details and if they are correct, sends the
authorization to the seller’s bank along with an approved message. For example,
if the customer’s bank does not approve the operation, it also sends a message
with the cause “lack of money” or “connection not
available”.

While it may seem like a complicated operation at first glance, it only
takes a few seconds for all platforms to communicate and give the customers
bank a message approving or rejecting the operation.

Looking forward to the Payment Gateway work and its usefulness Digital Payment Guru helps you to identify the Best Payment Gateway for your business.

Looking forward to the Payment Gateway work and its usefulness Digital Payment Guru helps you to identify the Best Payment Gateway for your business.



Select Payment Gateway:


online payment

Why Do Payment Transactions Fail On An E-Commerce Site?

Depending on the market, business sector, or geography, between 5% and 20% of payment transactions fail once a customer clicks on the “Pay” button!

This automatically means a loss of 5% to 20% of sales for the e-commerce site and therefore a significant impact on its turnover.

But how does this black box that is the payment process work? How to avoid errors? And above all, how to optimize your payment system?

‍The Hidden Face Of The “Pay” Button

Each country or region of the world has its cultural habits of online payment. B2B uses bank transfers more often, while B2C will approach 100% card payments.

In the scenario of payment by credit card, there are several actors:

• The customer’s Issuing Bank

• The merchant’s Acquiring Bank

• The payment Service Provider (PSP): this is the heart of the process, it manages the different means of payment, works with acquirers (sometimes their own, sometimes local) takes care of the legal authorizations… and invoices your transaction fees according to all these parameters

• And of course the customer and the merchant

A payment procedure will take place in 2 steps.

Step 1 – Authorization:

Indeed when a customer pays online, he is not automatically debited from his account, he simply requests a purchase authorization from his bank: This is the authorization process.

The PSP receives the banking information and asks the issuing bank (your customer’s bank) if they wish to accept or refuse the authorization of the transaction. The issuing bank chooses whether or not to validate a transaction. To do so, it relies on financial and risk parameters.

From a financial point of view, the issuing bank will accept the transaction if the customer can pay (customer history, money in the bank account, payment limit, etc.).

From a risk point of view, the issuing bank will accept the transaction if it considers that it is not a fraudulent transaction (MCC- Merchant Category Code, secure site, location of the site about the customer, transaction history refused). Indeed, for financial and legal reasons, banks must maintain a low level of fraud and thus reject transactions in case of doubt.

Step 2 – Payment:

It is only later (between a few hours and a few days) that the merchant will receive the amount linked to this transaction in his bank account: This is the settlement process.

The merchant, via the acquirer, will send all the authorizations previously received to the card network (Visa, Mastercard, etc.) to collect the funds from the customer’s bank and simultaneously send the funds to the e-commerce site.

Note: More and more circuits other than banking have emerged recently (Paypal, Apple Pay, Amazon Pay, etc.), PSPs have adapted by now offering offers covering all payment solutions and interfacing with the customer’s payment system.

The 3 Main Reasons For Payment Failures

Technical Issues

The payment process involves many intermediaries. In addition to the PSP, other sub-suppliers are involved (acquirer, card network, 3DS [3] suppliers, issuing bank).

To reduce these so-called technical failures, the best option is to create a more flexible payment infrastructure: In effect, you can cascade multiple PSPs to ensure that your transactions always have a working route.

For example, depending on the geographical origin, you can route the payment to the PSP most suited to the region. Similarly, you can set up a payment route to test a first generalist PSP for example (at lower costs) then test a second more local one in the event of failure (at higher costs than the first but with a higher success rate for this region). Another example you can choose to disengage the 3DS when this service is faced with downtime and thus not block all your transactions. Anticipation, auditing, and knowledge of your PSP’s routing routes will be key in resolving these issues.